Category Archives: Uninvited Commentary

Berg’s Cloudwash

Rachel Coldicutt did an excellent job of pointing out some of the problems of Berg’s Cloudwash┬áconcept. I think this is part of the magic of open design prototyping- if it’s interesting enough, you get to have smart people consult on your work for free.

I commented on it. I guess this is the second in a series of cynical brain farts I cannot prevent escaping in the presence of much smarter folk.

I lost a lot of sleep the night Berg’s Cloudwash video came out. It concerned me how much creativity and ingenuity a group of people can apply to a thing without actually improving it beyond what it offers today. It’s as if anything that’s remotely established and functional must be archaic so it’s fair game for anyone that thinks everything should be augmented by the Internet and pasted onto our mobile phones.